LoQerja.com - ERSPO adalah merek di bawah PT Ritel Jaya Abadi, yang mengkhususkan diri dalam produksi pakaian olahraga berkualitas tinggi. Dengan visi mendukung perkembangan olahraga di Indonesia, ERSPO menyediakan produk yang nyaman dan stylish bagi para atlet dan pecinta olahraga. Saat ini membutuhkan tenaga kerja untuk menempati posisi sebagai:
1. Social Media (Technical)
Job Description
- Collaborate with the marketing team to develop and implement effective social media strategies across various platforms (e.g., Instagram, TikTok) to enhance brand visibility and engagement
- Develop and produce daily social media posts that are visually appealing, relevant to Erspo’s brand identity, and utilize a mix of formats including images, videos, stories, and reels to engage audiences
- Continuously research and monitor current social media trends and emerging platforms; implement relevant trends into content strategies to maintain a fresh and engaging brand presence
- Stay updated on the latest trends and implement them into content strategies
Requirements
- Strong interest in social media and digital marketing trends
- Exhibit the ability to think outside the box and develop unique content ideas that resonate with target audiences, and be open to experimenting with new formats to enhance engagement
- Familiar with social media platforms and tools
- 1 to 2 years experience in Social Media (Technical)
- Proactive, detail-oriented, and able to work in a team
- Have experience in producing video content, including concept development, filming, and production, along with the ability to create engaging video content that aligns with brand messaging
- Placement: Sudirman, Central Jakarta
2. Social Media Analyst
Job Description
- Analyze user engagement (e.g. click-through and bounce rates)
- Report on web traffic from all social media
- Build and support SEO strategies, including optimizing keywords in content marketing projects
- Identify habits of our online customers and suggest ways to reach a broader audience
- Maintain a cohesive strategy across all platforms to increase our brand awareness
- Coordinate with the Social Media Manager and the Marketing department to design advertising campaigns
- Ensure timely responses to customers and followers’ queries and comments
Qualification
- Previous work experience as a Social Media Analyst, Social Media Coordinator or similar role
- Hands-on experience with social media platforms and digital marketing campaigns
- In-depth understanding of SEO, keyword research and Google Analytics
- Experience with social media management tools, like Buffer and Hootsuite
- Familiarity with online content (experience with WordPress and content management systems is preferred)
- Ability to identify target audience preferences and trends
- Excellent communication, time management and multitasking skills
- Bachelor degree in Marketing, Communications or related field
- Additional qualifications in digital technologies or social media management is a plus
- Placement: Sudirman, Central Jakarta
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